The Halo Effect

The halo effect is the tendency for positive impressions of a person, company, country, brand, or product in one area to positively influence one's opinion or feelings. The Halo Effect or Halo Effect may also refer to: The Halo Effect (band), a Swedish melodic death metal band The Halo Effect (book), a 2007 book by Phil Rosenzweig "Halo Effect", a song by Rush from the 2012 album Clockwork Angels